Sunlight filters through canopy of tall trees in a misty forest with

Rooted in Skincare

Support forest conservation in Canada with Caudalie.
Protect forest now
Caudalie is committed to natural ingredients – but true nature conservation means more than that: protecting forests where it is most urgently needed.

Together with Wilderness International, we are safeguarding over 300,000 square metres of old-growth forest in British Columbia. A sanctuary for thousands of species – and they need us now.

For 1.5 CAD, you can protect one square metre of Canadian wilderness and receive a personalised certificate with the exact geographical coordinates of your plot. Become part of this movement – for genuine nature conservation.

Donations

have wilderness sponsors

m2 old-growth forest

protected for ever, thereby ensuring that

tonnes of CO2

remain permanently bound in the forest’s biomass

Since 2012, we have been dedicating 1 per cent of our annual turnover to environmental protection – through the ‘1% for the Planet’ collective. In 2024, we decided to partner with Wilderness International. The organisation purchases land and permanently protects carbon-storing ecosystems. This is because, in the fight against climate change, reducing greenhouse gas emissions is not enough – we must also preserve and restore natural carbon sinks such as peatlands and old-growth forests. Our partnership demonstrates that we are serious about nature conservation.
Angélique Vacher Sustainable Development Manager, Caudalie

What your donation helps to protect

Discover a selection of images from our work.
Aerial view of boreal forest with lakes, coniferous trees, and distant mountains under partly cloudy skies.

Grey wolf with amber eyes standing on rocky beach, looking directly at camera.
A rare coastal wolf on patrol along the beach
Aerial view of a coastal shoreline with dark blue ocean, sandy beach, and green forest with fallen trees.
A short caption for this picture.
Brown otter with whiskers resting on yellow-green seaweed on rocky shore
Amidst the seaweed and kelp, a playful mink is on the hunt for its favourite food: sea ears.
Upward view of tall trees in a dense forest with green canopy framing bright sky above.

Humpback whale's tail flukes breaking the ocean surface, black and white patterned markings visible
A humpback whale – a species that was almost wiped out by industrial whaling – is swimming in the waters adjacent to our protected areas.
Moss-covered branches with lichen glowing in warm light against dark forest shadows and foliage.

Large bird soaring over misty coniferous forest with fallen deadwood.

Misty fog shrouds a dark coniferous forest in an atmospheric, ethereal scene

Red sundew plant covered in dewdrops with delicate tentacles, surrounded by grass and blurred background.
Nestled amongst soft layers of ancient peat moss, the rare long-leaved sundew grows, its droplets of nectar glistening in a rare ray of sunshine. In the silence of the bog, it lures flies into its trap with its sticky tentacles.

  1. Contribute & Customise

    Choose a contribution that suits you and personalise your Caudalie x Wilderness International forest conservation certificate.

  2. Print

    The certificate will be sent to you by email immediately after you have made your donation. Print it out to keep for yourself or to give to your best clean-beauty friend!

  3. Spread the word

    Every square metre counts! Spread the word in your community by sharing the donation link on your social media.

Show off your beautiful roots

As a thank you, you will receive a personalised sponsorship certificate for the section of protected forest that you have sponsored! The certificate will show the exact geographical coordinates of the area, so you can track the impact of your contribution at any time.
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Wilderness Protection Certificate from Wilderness International for Jane Smith protecting 100 m² of rainforest in Misty Forest, Canada.

Turn one into two!

Your individual contribution determines the area we can protect within our wilderness reserve in Canada’s temperate rainforest. Our rule of thumb shows you the impact of your donation:

$3 CAD

your donation

is doubled by Sephora, thereby protecting

4 m2

Area of old-growth forest

and therefore

160 m3

wild habitat

forever

About Wilderness International

It all began with a passion for forests filled with giant trees – today, Wilderness International comprises three sister foundations in Peru, Canada and Germany. With one major goal: to protect the last remaining unique forest and wilderness areas for ever.

To achieve this, we purchase wilderness areas with legally secure land registry entries and protect them for all future generations.

These purchases are funded by donations, which simultaneously ensure the long-term protection of the areas. They also enable environmental education projects and research into carbon sequestration and biodiversity.

Large hiking group in colorful jackets posing in front of snow-capped alpine mountains and green valley.
We are a committed and flexible organisation – always striving to use our resources as effectively as possible.

Sounds good, doesn’t it?

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Frequently Asked Questions

  • How can we ensure that the protected area is preserved for all time?

    In Canada, we are aided by the high level of legal certainty and the legal framework, as well as the penalties – which even prohibit trespass – and the cultural and historical significance of property.

    In Peru, we have also launched a forest ranger programme in collaboration with local people. We have put several measures in place to ensure long-term protection. Generally speaking, we visit the areas on regular expeditions to check that everything is in order. We also work with local partners who inform us if necessary. The donations per square metre also already include the costs of property tax.

    The legal form of the foundation, unlike any other, enables it to fulfil a (charitable) purpose permanently and independently of external interests, thereby achieving the desired long-term effects. It is thus the most long-term organisational structure currently known. Not even states, companies or national parks are designed to last that long. This makes the foundation the only organisation oriented towards the lifespan of the ecosystems we protect.

  • What obligations does sponsorship entail for me?

    There are no further obligations on your part. The donation is a one-off payment and enables us, as a foundation, to ensure the long-term protection of the area. The sponsorship is symbolic. The woodland remains the property of the foundation.

  • Will I receive the certificate as a printed copy by post or digitally by email?

    You’ll receive the certificate digitally as a PDF via email. That way, you can decide for yourself whether you want to print it out and, if so, in what size.

  • Who receives the donation receipt?

    As the donor, you will receive the donation receipt. We will send all the information and files to you.

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