Aerial view of a lush tropical rainforest canopy with dense green foliage and scattered white tree trunks under a cloudy sky.

Protect the old-growth forest with the Audi Environmental Foundation

Partnership with myAudi rewards

The Audi Environmental Foundation brings nature conservation to life: Audi customers can actively contribute to the protection of unique rainforests via the myAudi app – in partnership with Wilderness International.

Every day you drive, you collect points. Each level brings you closer to concrete actions: wetland restoration, forest conservation and biodiversity. Your reward translates into direct action. Because whilst forest landscapes are disappearing every day across the globe, you can take immediate action here to counteract this and preserve genuine wilderness areas.

Smartphone displaying myAudi rewards app featuring a woman at a car window.

Current myAudi rewards fundraising campaign in Peru

Country: Peru
Region: Madre de Dios Location of the protected area: along the Tambopata River, around 30 km south-west of the town of Puerto Maldonado
Ecosystem: tropical Amazon rainforest
In partnership with myAudi rewards, the Audi Environmental
Foundation doubles your impact!

Long-standing collaboration

Since 2021, the Audi Environmental Foundation has been supporting Wilderness International in a range of projects. The first of these was a biodiversity monitoring project covering 100,000 ha of tree savannah in the northern Kalahari, supported by state-of-the-art drone technology. In 2024, the Audi Environmental Foundation is co-funding another pilot project – the only one of its kind in the world – focusing on the use of drone technology to collect environmental DNA from hard-to-reach tree canopies. As part of this project, the Audi Environmental Foundation has also provided us with financial support for the installation of a solar power system at our research and forest guardian station in our Peruvian protected areas.

e-DNA research project by the Audi Environmental Foundation × Wilderness International in Peru

Together with the Audi Environmental Foundation, ETH Zurich and with the support of DJI, we have launched a pilot project that will revolutionise biodiversity research! Robots have been built at the ETH Zurich Robotics Lab which, in conjunction with DJI drones, are capable of collecting eDNA samples even in hard-to-reach places, such as tree canopies.

General information about Wilderness International

The foundation, which has offices in Peru, Canada and Germany, acquires wilderness areas in a legally secure manner and protects them for generations to come. These acquisitions are funded by donations, which ensure the long-term protection of the areas and enable environmental education projects and research into CO2 storage and biodiversity. 
Find out more
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Frequently Asked Questions

  • Who is Wilderness International, and what does the organisation do?

    Wilderness International is a non-profit environmental organisation with a single goal: to protect the Earth’s last remaining unique forests and wilderness areas for ever. To this end, Wilderness International purchases plots of land through registration in the land register, thereby ensuring their legally secure and permanent protection. The land purchases are funded by donations towards so-called ‘wilderness sponsorships’. Wilderness sponsors receive a personalised certificate stating the exact geographical coordinates of the protected forest area.

    WI Germany and WI Canada were founded in 2008 by 25 people from six countries, representing 24 different professional fields and aged between 18 and 69. In 2019, the Peruvian organisation dedicated to protecting the tropical rainforest joined the initiative. Today, Wilderness International consists of three sister foundations: 

    In addition to the founding donors, Wilderness International Germany is supported by eight members of the Foundation Board, three members of the Executive Board, our operational team, many volunteers and countless donors, partners, sponsors and supporters. You can find out more on the “Wilderness International Germany” page.

    At Wilderness International Canada, alongside Tobias Hürten and Kai Andersch, Marco Lou, Tyler Bruce and Stephen Gabrysh also work directly on the ground to manage our partnerships, land acquisitions, expeditions and the protection of our forest areas. Volunteers, donors and supporters are also actively involved here. You can find out more under “Wilderness International Canada”.

    At Wilderness International Peru, the seven founders form the board of trustees. On the ground, the organisation’s president, Dr Chris Kirkby, works alongside a team of forest rangers and the rest of the operational team to oversee the protected areas, carry out research and biodiversity monitoring in the forests, the search for and purchase of new plots of land, and projects with local schools, communities and partners. You can find more information on the “Wilderness International Peru” page.

  • What role do wilderness areas and primeval forests play in the global climate? Why do we need to protect them?

    Wilderness areas are the only places where natural processes can take place undisturbed. It is only here that countless species can find a suitable habitat and a refuge in which to survive. Even when areas are restored to their natural state, biodiversity can only spread again from ecologically intact areas. Rainforests are of particular importance to us because they are the most species-rich ecosystems on Earth and are therefore incredibly important for species conservation.

    Rainforests, along with their palm swamps and forest bogs, are also essential for a healthy global climate. They store vast quantities of CO2, cool the surrounding environment and ensure stable rainfall. Furthermore, they form an important part of our livelihood: many of our everyday products come from them, ranging from foodstuffs such as bananas and coffee, through timber, to personal care products and medicines.

    In general, wilderness areas – wherever they may be – have many positive effects on us and the entire planet: clean air, clear water, nutrient-rich soils, biodiversity and climate preservation. They offer havens of peace for retreat and relaxation, stunning landscapes, as well as space for adventure, challenge, or even a return to our roots. 

    Natural areas largely untouched by human activity are becoming increasingly rare and are therefore treasures for us and future generations. Natural environments altered by industrialisation, mining or agriculture can only be restored at great expense and with a huge amount of effort. That is why we are convinced that protecting ecosystems that are (still) intact brings the greatest benefit to environmental conservation. 

    In Germany, too, there were once vast primeval forests with ancient trees. The fact that nothing remains of them today shows that wilderness cannot be taken for granted. It is our responsibility to protect the remaining 2.8 per cent of intact wilderness areas on our planet. The natural balance can only be maintained if we stop merely taking and start giving in return. It is therefore time to finally give back to nature once more. Let us say thank you for everything it provides us with, and let us protect it.

  • What role does the tropical rainforest play in Peru?

    More than half of Peru’s land area is covered by forests. This makes the country home to the world’s fourth-largest area of tropical rainforest – after Brazil, the Democratic Republic of the Congo and Indonesia. In 2018, 87 per cent of this area was still virgin forest. The forests of the Amazon Basin are the largest contiguous rainforests on Earth. This means they are not only a huge CO2 sink, but also generate their own weather – a unique water cycle that carries rain from the Atlantic up to 5,000 km into the west of the continent. The only thing that sustains this water cycle is the vast extent of the contiguous rainforests. 

    At the same time, the Amazon rainforests play a vital role in cooling the surrounding environment and purifying the air of pollutants. Over the millennia, these rainforests have also produced the oxygen in the atmosphere that is essential for our survival. Furthermore, the rainforests in the Madre de Dios region are considered the most biodiverse place on Earth! Thanks to favourable climatic conditions and geological history, there are 10 times more reptiles and amphibians here than in Germany. Around 10 per cent of all the world’s bird species can be observed there, and on one hectare of forest you can find around 400 tree species – more than in the whole of Europe north of the Alps! 

    Unfortunately, however, the forest is under serious threat: according to the Food and Agriculture Organisation of the United Nations (FAO), between 2015 and 2020 around 10 million hectares of tropical rainforest were lost each year, with the Amazon region suffering the most damage annually. In 2020 alone, an area of primary forest the size of Israel disappeared – that’s more than 22,000km2.

  • How do you ensure the long-term protection of these areas?

    We protect the areas we have selected exclusively by purchasing them and registering them in the land register, in countries with a high degree of legal certainty. All three international foundations (Peru, Canada, Germany) are registered as owners in the land register. The forest areas we have purchased as foundations can no longer be bought from us, and we are also no longer permitted to sell them. 

    The foundation’s organisational structure prevents the rights to dispose of the property from resting with a single individual and ensures its long-term survival. You can find out more about the longevity of the foundation concept here. Our articles of association stipulate that the plots of land must be left undisturbed and may only be visited for research and documentation purposes. 

    In Canada: 

    Due to their remoteness and the fact that the area is undeveloped, our protected areas in Canada can only be reached at great financial, material and time-related expense, and not without risk. Furthermore, the high level of legal certainty in Canada ensures that damage to land results in severe penalties. The British Columbia Trespass Act explicitly prohibits trespassing on private land. Violations are prosecuted in court upon complaint, even if no damage has been caused. Furthermore, we visit and monitor the areas as part of regular research trips and have partnerships with local companies that support us. In Canada, we also benefit from the fact that property is held in very high regard for its cultural and historical value and is respected.

    In Peru:

    In Peru, we have Forest Guardians on the ground whose day-to-day duties include monitoring our protected areas and preventing unauthorised entry. By using drones, the Guardians can survey a larger area, and special sensors trigger an alarm instantly if, for example, a fire breaks out or the sound of chainsaws is detected. In addition, we work there with the organisation ‘Fauna Forever’, which also has a permanent presence on the ground and, as part of its research projects, patrols and monitors our areas.

    Furthermore, the Forest Guardians are in direct contact with the local population, promote our conservation objectives within the community, erect information signs and actively work on community projects – such as our current agroforestry project – to show the local population ways to benefit from the rainforest without clearing it. Should a conflict nevertheless arise, we report poachers and other individuals acting illegally to the local law enforcement agencies (such as the police, lawyers and authorities), and work closely with them.